By Jack Harwell Any business planning to enter a new market should first perform market feasibility analysis. This analysis provides insight into the industry and customers, and will improve its chance for success. Market feasibility analysis is the process of defining the business model and performing research to determine if […]
Monthly Archives: October 2021
Written by: Justin Shadel, HCM Advisor, TPC / The Payroll Company On March 11, 2021, President Joe Biden signed the American Rescue Plan into law. The new law includes changes to the tax credits related to FFCRA, extended unemployment benefits, extended COBRA requirements, additional individual stimulus checks, and much more. […]
Barb Newman has been a frequent, eloquent and passionate guest speaker at our monthly classes for new business owners, sharing her experience and insights. The participants truly appreciate hearing from someone who has started their own business and her advice is always incredibly valuable. And, given the nature of Barb’s […]
by: Jack Harwell, Kansas SBDC Think you know your customer? If you haven’t developed your customer persona, you may not know them well enough. In fact, without a customer persona, you could be wasting marketing dollars directing the wrong message to the wrong crowd. Every business should develop a customer […]
By: John Addessi, Kansas SBDC Question: Can I use a new name but keep my old LLC? Answer: In Kansas, there’s no form, process, or fee for using a DBA (Doing Business As). It’s perfectly legal. However: In order to maintain your personal asset protection (which is VERY strong in Kansas), you […]
Trust can bolster your business’s bottom line. But so many business owners don’t trust their own employees, and that can mean less coin in your pocket. I’ll show you how to build trust into the management hierarchy of your business … and that could mean a lot less stress for […]