by Stephanie Willis, Kansas SBDC Advisor Sales Solves Everything! The key to a successful sales and growth strategy is a process. As illustrated in the below graph in a study by Hubspot, companies who defined their Customer Journey and sales process achieved: Greater Return on Marketing Investment Improvement on Sales […]
VReese
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by Darren Fichtner, Kansas SBDC Advisor Do Not Let a Recession — or Fear of It – Alter Your Growth PlansIf your business is on a growth trajectory, don’t let the recession stop you. Entrepreneurs, by nature, are risk-takers, after all. You may have to be willing to endure some […]
3 Tips on How Knowing Your Numbers Relates to a Successful Business Model Advice from an Advisor Darren Fichtner What numbers should I measure? There aren’t a set of hard and fast rules that apply to all businesses. Knowing the best numbers to measure for your business will be impacted […]
Executive Summary: A KSBDC client was having little success with an open job posting. Findings: The job posting wasn’t utilizing the optimum job title for the position. In addition, preferred/required tasks weren’t in terms utilized by applicants and on-line job boards. Excerpt from an e-mail to the client: “A job title of […]
CASE STUDY Executive Summary: A March 16, 2021 fire at a Clay Center, KS small business has ramifications for the community, the business owners, their employees and customers. Challenges: Read their Facebook Page entries, below, to see how a back-up location came into use, as well as the issue of data loss […]
CASE STUDY Your Kansas SBDC Advisor works with you. Executive Summary: A professional services and products company has exported to a handful of countries, but international trade has not been a major focus. Challenges: Company is an “accidental exporter,” in that they are reactive to overseas orders but they have done little to solicit […]
CASE STUDY Your Kansas SBDC Advisor works with you. Executive Summary: Client’s professional services business is breaking even but isn’t providing adequate net income. Challenges: Client is facing severe price pressure from current customers. Productivity is also low. Consultant’s (redacted) e-mail to a Kansas SBDC client on financial benchmarks, budgeting, revenue per employee and […]
CASE STUDY Your Kansas SBDC Advisor works with you. Executive Summary: Client wishes to convert to a non-profit. Challenges: Client’s business has faced severe challenges related to infrastructure and needs community assistance in order to survive and cash flow. Consultant’s (redacted) e-mail to a Kansas SBDC client on business strategy: “As we have discussed, […]
By Jack Harwell Have you survived the startup phase of your business? Are you looking to grow to the next level? The truth is (and you may not be ready for it) if you want to scale your business, you’ll need to rely on others to get things done. Yes, […]
By Jack Harwell Any business planning to enter a new market should first perform market feasibility analysis. This analysis provides insight into the industry and customers, and will improve its chance for success. Market feasibility analysis is the process of defining the business model and performing research to determine if […]
